Apr
11
💌 004: How to build your Instagram following in 2021
Instagram (IG) is just over 10 years old, and it’s changed so much since its
creation. IG ushered in
3 min read
Latest Issues
Apr
04
💌 003: How To Stand Out On LinkedIn
As the subject line suggests, today we’re taking a look at how to make yourself stand out on LinkedIn.
1 min read
Mar
28
💌 002: Want a marketing career? Develop your email skills.
If you want to get good at marketing, or one day break into marketing as a profession, one of the best things you can do is get good at email.
4 min read
Mar
25
📖 Part Three: It's Not What You Play 💎
About twelve years ago, I was practicing for one of the first trips I would make to DJ outside of North America. There were a few DJs who ran in the same circle, so I asked for tips.
4 min read
Mar
20
📝 001: Use the AIDA Framework to get inspiration for writing
This tried & true method is great for websites and emails too!. Try it in your next email, on your home page, your about page, product page, or any page with a form. Here's AIDA, from top to bottom.
3 min read
Mar
14
📖 Part Two: It's All One Big Experiment
The art and science of a series of experiments, and what they add up to when it's all said and done.
4 min read
Mar
07
📖 Part One: It’s Not About You, It’s About Them
The best marketing is not about you, your service, or your product. It's about your customer, and what outcomes they will experience after they choose your brand.
2 min read
Mar
06
The Book: The Intro
The introduction to my ongoing book series - "everything I learned about marketing, I learned from DJing"
1 min read